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Blog

Employee Ownership Conversion: A Conversation with CCWB's Michaela Holmes

2/13/2025

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Nota:
La versión en español de este artículo aparece a continuación de la versión en inglés.


Employee Ownership Conversion: A Conversation with CCWB's Michaela HolmesAs CCWB's Employee Ownership Conversion Director, Michaela Holmes helps business owners explore and implement employee ownership transitions. We sat down with her to address common questions about the conversion process and discuss how CCWB supports businesses at every stage of their employee ownership journey.

Q: What exactly is employee ownership conversion, and what models are available to business owners?

A: Employee ownership conversion is the process of transitioning a traditionally-owned business to one owned fully or partially by its employees. In Colorado, we primarily work with three main models:
  • Employee Stock Ownership Plans (ESOPs), where employees gain ownership through a retirement-style benefit plan
  • Worker Cooperatives, which follow a "one worker, one vote" democratic structure
  • Employee Ownership Trusts, which hold ownership for the benefit of all employees
  • Alternative Equity Structures (AES), where an employer grants employees a form of employee ownership, including LLC member, phantom stock, profit interest, restricted stock, stock appreciation rights, stock options, or synthetic equity. 
Each model has its own advantages, and we help owners choose the structure that best fits their goals and business circumstances.

Q: What are the main reasons business owners choose to convert to employee ownership?

A: We see several common motivations. Many owners want to ensure their business legacy continues while rewarding the employees who helped build it. Others are looking for a succession plan that maintains their company's independence and local roots. The tax benefits are also significant – Colorado offers tax credits of up to $150,000 for ESOPs and $40,000 for cooperatives and trusts to help cover conversion costs. But beyond these practical benefits, owners often tell us they're drawn to employee ownership because it aligns with their values of creating shared prosperity and economic justice.

Q: How long does a typical conversion process take, and what are the main steps involved?

A: The timeline varies by model and business complexity but typically ranges from 6-18 months. We break the process into key phases:
  1. Initial exploration and feasibility assessment
  2. Structure selection and design
  3. Financial and legal due diligence
  4. Transaction financing
  5. Implementation and training
CCWB provides support throughout each phase, and we can help businesses access state resources like the Cash Collateral Support program, which offers up to 40% collateral support for employee ownership transitions.

Q: What are some common concerns or misconceptions about employee ownership that you encounter?

A: One frequent concern is that owners will lose control immediately. In reality, many transitions happen gradually, with owners often staying involved in leadership during and after the conversion. Another misconception is that employee ownership only works for large companies. We're seeing successful conversions across all sizes and industries. The key is having a sustainable business model and committed leadership.

Q: How do business owners typically finance an employee ownership conversion?

A: There are multiple financing paths available. Many conversions use a combination of seller financing, traditional bank loans, and employee buy-in. Colorado's Cash Collateral Support program is a game-changer, providing up to $800,000 in collateral support for employee ownership transitions. This helps businesses access loans they might not otherwise qualify for. We also work with mission-aligned lenders who understand and support employee ownership structures.

Q: Can you explain Colorado's tax incentives and support programs for employee ownership conversion?

A: Colorado leads the nation in supporting employee ownership transitions. The state offers tax credits covering up to 50% of conversion costs – up to $150,000 for ESOPs and $40,000 for cooperatives and trusts. Looking ahead, there's proposed legislation to expand these benefits further, including a potential capital gains tax exclusion for sellers and increased tax credit percentages. Employee-owned businesses can continue to apply for tax credits for the first seven years to ensure the newly converted business strengthen and thrive. CCWB helps businesses navigate these incentives and maximize their benefits.

Q: What role do existing employees play in the conversion process?

A: Employee engagement is crucial for successful conversion. We recommend involving employees early through education and open communication about what employee ownership means. For cooperatives, employees are actively involved in developing governance structures. In ESOPs, employees might not be involved in the transaction details, but they need training on how the plan works and their rights as employee owners.

Q: What kind of support does CCWB provide before, during, and after conversion?

A: We meet businesses wherever they are in their employee ownership journey. Our support includes:
  • Initial consultations to explore options
  • Feasibility studies and business valuations
  • Connection to legal and financial professionals
  • Support accessing state incentives and financing
  • Employee training and education
  • Post-conversion guidance and troubleshooting
Our services (valued at $20,000+) are available at reduced rates from 50%-100% of the cost through special scholarships funded by the State and Local Fiscal Recovery Funds (SLFRF), part of the America Rescue Plan Act (ARPA), administered through the Colorado Office of Economic Development and International Trade. There is truly no better time in Colorado to explore and implement employee ownership. 

Most importantly, we're a long-term partner in building successful employee-owned businesses.

Q: What qualities or characteristics make a business a good candidate for employee ownership?

A: Good candidates typically have:
  • Stable profitability and positive cash flow
  • Strong management team or leadership potential
  • Engaged workforce interested in ownership
  • Clear systems and processes
  • A culture of participation and transparency 
  • Legacy businesses or strong community ties
However, we encourage any interested business owner to explore the possibility – you might be a better candidate than you think.

Ready to Explore Employee Ownership?
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Schedule a consultation with Michaela to discuss your business's employee ownership potential: Schedule Now
Michaela Holmes is the Employee Ownership Conversion Director at the Center for Community Wealth Building. With extensive experience in cooperative development and business transitions, she helps Colorado businesses build lasting legacies through employee ownership.

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Entrevista con MichaelaConversión a Propiedad de Empleados: Una Conversación con Michaela Holmes de CCWBComo Directora de Conversión a Propiedad de Empleados de CCWB, Michaela Holmes ayuda a los propietarios de negocios a explorar e implementar transiciones a propiedad de empleados. Nos reunimos con ella para abordar preguntas comunes sobre el proceso de conversión y discutir cómo CCWB apoya a las empresas en cada etapa de su viaje hacia la propiedad de empleados.

P: ¿Qué es exactamente la conversión a propiedad de empleados y qué modelos están disponibles para los propietarios de negocios?

R: La conversión a propiedad de empleados es el proceso de transicionar un negocio de propiedad tradicional a uno que sea propiedad total o parcial de sus empleados. En Colorado, trabajamos principalmente con tres modelos principales:
  • Planes de Propiedad de Acciones para Empleados (ESOPs), donde los empleados obtienen la propiedad a través de un plan de beneficios tipo jubilación
  • Cooperativas de Trabajadores, que siguen una estructura democrática de "un trabajador, un voto"
  • Fideicomisos de Propiedad de Empleados, que mantienen la propiedad en beneficio de todos los empleados
  • Estructuras de Capital Alternativas (AES), donde un empleador otorga a los empleados una forma de propiedad, incluyendo membresía LLC, acciones fantasma, interés en las ganancias, acciones restringidas, derechos de apreciación de acciones, opciones sobre acciones o capital sintético

Cada modelo tiene sus propias ventajas, y ayudamos a los propietarios a elegir la estructura que mejor se adapte a sus objetivos y circunstancias empresariales.

P: ¿Cuáles son las principales razones por las que los propietarios de negocios eligen convertirse a propiedad de empleados?

R: Vemos varias motivaciones comunes. Muchos propietarios desean asegurar que el legado de su negocio continúe mientras recompensan a los empleados que ayudaron a construirlo. Otros buscan un plan de sucesión que mantenga la independencia y las raíces locales de su empresa. Los beneficios fiscales también son significativos – Colorado ofrece créditos fiscales de hasta $150,000 para ESOPs y $40,000 para cooperativas y fideicomisos para ayudar a cubrir los costos de conversión. Pero más allá de estos beneficios prácticos, los propietarios a menudo nos dicen que se sienten atraídos por la propiedad de empleados porque se alinea con sus valores de crear prosperidad compartida y justicia económica.

P: ¿Cuánto tiempo toma un proceso típico de conversión y cuáles son los pasos principales involucrados?

R: El cronograma varía según el modelo y la complejidad del negocio, pero típicamente oscila entre 6-18 meses. Dividimos el proceso en fases clave:
  1. Exploración inicial y evaluación de viabilidad
  2. Selección y diseño de la estructura
  3. Debida diligencia financiera y legal
  4. Financiamiento de la transacción
  5. Implementación y capacitación
CCWB proporciona apoyo durante cada fase, y podemos ayudar a las empresas a acceder a recursos estatales como el programa de Apoyo de Garantía en Efectivo, que ofrece hasta un 40% de apoyo en garantías para transiciones de propiedad de empleados.

P: ¿Cuáles son algunas preocupaciones o conceptos erróneos comunes sobre la propiedad de empleados que encuentra?

R: Una preocupación frecuente es que los propietarios perderán el control inmediatamente. En realidad, muchas transiciones ocurren gradualmente, con los propietarios a menudo manteniéndose involucrados en el liderazgo durante y después de la conversión. Otro concepto erróneo es que la propiedad de empleados solo funciona para grandes empresas. Estamos viendo conversiones exitosas en todos los tamaños e industrias. La clave es tener un modelo de negocio sostenible y un liderazgo comprometido.

P: ¿Cómo financian típicamente los propietarios de negocios una conversión a propiedad de empleados?

R: Hay múltiples vías de financiamiento disponibles. Muchas conversiones utilizan una combinación de financiamiento del vendedor, préstamos bancarios tradicionales y aportaciones de los empleados. El programa de Apoyo de Garantía en Efectivo de Colorado es revolucionario, proporcionando hasta $800,000 en apoyo de garantía para transiciones de propiedad de empleados. Esto ayuda a las empresas a acceder a préstamos para los que de otro modo no calificarían. También trabajamos con prestamistas alineados con nuestra misión que entienden y apoyan las estructuras de propiedad de empleados.

P: ¿Puede explicar los incentivos fiscales y programas de apoyo de Colorado para la conversión a propiedad de empleados?

R: Colorado lidera la nación en el apoyo a las transiciones de propiedad de empleados. El estado ofrece créditos fiscales que cubren hasta el 50% de los costos de conversión – hasta $150,000 para ESOPs y $40,000 para cooperativas y fideicomisos. Mirando hacia adelante, hay legislación propuesta para expandir aún más estos beneficios, incluyendo una posible exclusión del impuesto sobre ganancias de capital para vendedores y porcentajes aumentados de créditos fiscales. Las empresas propiedad de empleados pueden continuar solicitando créditos fiscales durante los primeros siete años para asegurar que el negocio recién convertido se fortalezca y prospere. CCWB ayuda a las empresas a navegar estos incentivos y maximizar sus beneficios.

P: ¿Qué papel juegan los empleados existentes en el proceso de conversión?

R: El compromiso de los empleados es crucial para una conversión exitosa. Recomendamos involucrar a los empleados desde el principio a través de la educación y la comunicación abierta sobre lo que significa la propiedad de empleados. En las cooperativas, los empleados participan activamente en el desarrollo de estructuras de gobernanza. En los ESOPs, los empleados podrían no estar involucrados en los detalles de la transacción, pero necesitan capacitación sobre cómo funciona el plan y sus derechos como empleados propietarios.

P: ¿Qué tipo de apoyo proporciona CCWB antes, durante y después de la conversión?

R: Nos reunimos con las empresas donde sea que se encuentren en su viaje hacia la propiedad de empleados. Nuestro apoyo incluye:
  • Consultas iniciales para explorar opciones
  • Estudios de viabilidad y valoraciones de negocios
  • Conexión con profesionales legales y financieros
  • Apoyo para acceder a incentivos estatales y financiamiento
  • Capacitación y educación de empleados
  • Orientación y resolución de problemas post-conversión
Nuestros servicios (valorados en más de $20,000) están disponibles a tarifas reducidas del 50%-100% del costo a través de becas especiales financiadas por los Fondos de Recuperación Fiscal Estatales y Locales (SLFRF), parte de la Ley del Plan de Rescate Americano (ARPA), administrados a través de la Oficina de Desarrollo Económico e Internacional de Colorado. Verdaderamente no hay mejor momento en Colorado para explorar e implementar la propiedad de empleados.
Lo más importante es que somos un socio a largo plazo en la construcción de empresas exitosas propiedad de empleados.

P: ¿Qué cualidades o características hacen que un negocio sea un buen candidato para la propiedad de empleados?

R: Los buenos candidatos típicamente tienen:
  • Rentabilidad estable y flujo de caja positivo
  • Equipo de gestión fuerte o potencial de liderazgo
  • Fuerza laboral comprometida interesada en la propiedad
  • Sistemas y procesos claros
  • Una cultura de participación y transparencia
  • Negocios heredados o fuertes vínculos comunitarios
Sin embargo, animamos a cualquier propietario de negocio interesado a explorar la posibilidad – podría ser un mejor candidato de lo que piensa.

​¿Listo para Explorar la Propiedad de Empleados?

Programe una consulta con Michaela para discutir el potencial de propiedad de empleados de su negocio: Programe Ahora

Michaela Holmes es la Directora de Conversión a Propiedad de Empleados en el Centro para la Construcción de Riqueza Comunitaria. Con amplia experiencia en desarrollo cooperativo y transiciones empresariales, ayuda a las empresas de Colorado a construir legados duraderos a través de la propiedad de empleados.

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Boletín del programa de las cooperativas- Abril 2024

4/11/2024

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Building a Thriving Cooperative Ecosystem

12/20/2023

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Center for Community Wealth Building plays a part in Colorado’s rapidly growing cooperative ecosystem. We align our work with many other ecosystem partners—including nonprofits, anchor institutions, government agencies, and existing cooperatives—in order to raise incomes and improve working conditions for cooperative members.

In addition to collaborating with ecosystem partners, we're continuing our popular education work to expand who has access to cooperative economics. Our training increases the number of BIPOC co-op educators and supports emerging trainers to practice and share the cooperative model with their communities.

Read more to learn how this robust ecosystem is forming.

Building with Co-op Ecosystem Partners

At the heart of any small business ecosystem are people and systems that put energy into helping small businesses to grow The Democracy at Work Institute defines 11 elements that are unique to a cooperative ecosystem:
  • skills & capacity,
  • financing, technical assistance,
  • cooperative developers,
  • business supports,
  • connection to market,
  • policy,
  • advocacy partnerships,
  • values-driven businesses,
  • attitudes and culture, and
  • cooperative education. 

In Denver, one important ecosystem partner is the Denver Foundation, which has supported worker cooperatives for many years. Their Strengthening Neighborhood grants provide much needed seed funding ($2,500-$5,000) to help with operational expenses before cooperatives launch. This year, CCWB supported four groups in completing this grant, which allowed them to buy equipment, receive industry training and contract with lawyers. 

We have also had multiple partners in co-op education. First, we hosted the second-annual Summer Institute "Decidimos el Futuro" with GES Coalition and  Project Voyce, a daylong bilingual, all-ages training focused on tenants rights, community owned real estate, worker cooperative skills and arts & culture. We also partnered with the Aurora South Metro SBDC in hosting two courses over six months for more than 40 Spanish-speaking childcare workers, helping them to form worker cooperatives. 

Finally, we could not complete our mission without the support of the ecosystem partners of the City and State. With funds from Denver Economic Development & Opportunity, we offered free cooperative development technical assistance to Denver businesses. We have also supported multiple small businesses as they evaluate their employee ownership options or navigate the resources from OEDIT’s Office of Employee Ownership.  

Consistently Developing Cooperatives Businesses (and more on the way!)

We have worked with more than 20 groups this year, but three emerging cooperatives are very close to completing their legal agreements. We have offered responsive technical assistance, facilitation, and commitment to ensure these three businesses successfully launch: 
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  • Plantas Orgánicas Medicinales Aromáticas LCA PBC, a worker-owned farm growing fresh herbs for beauty and food businesses
  • Bella Creación LLC PBC, a sewing studio in Westwood producing home goods and culturally relevant clothing
  • Station Juice LLC PBC, a fresh juice producer in NE Aurora

We're also actively developing three childcare cooperatives in Greeley, North Denver-Thornton, and Aurora. As a support structure for home-based childcare providers, who often work alone, these co-ops will support Colorado families who need childcare and empower workers who seek to earn higher income—a double win. 

Strengthening Our Cooperative Education

​Our Train the Trainer program is the key program we use to expand cooperative education. This annual training equips individuals with valuable skills, empowers them to bring cooperative models back to their communities, and trains others to reclaim historically rooted practices of mutual aid and self help as twin forces for economic mobility. Notably, Train the Trainer allows individuals to take on new leadership roles and foster the growth of the cooperative movement in their communities. 

For example, two of our staff cooperative developers were former cohort participants and now lead CCWB’s training. This year, 16 trainers completed the 28-hour course, and we are expanding to two cohorts next year, one in Denver and one in San Luis Valley, to support their food cooperative enterprises.

Through a steering committee and active listening sessions, our trainers themselves actively shape the program's curriculum each year, allowing us to adapt this training to community needs. 
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Want to be part of the ecosystem?

We are committed to nurturing a dynamic cooperative ecosystem. Would you like to grow with us? Join an upcoming cooperative training opportunities on our events page or connect with a cooperative developer to begin the process of building a co-op in your neighborhood or community.
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Why democratic decision-making is part of DEI work

12/1/2023

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Democratic decision-making (DDM) is a powerful tool for advancing diversity, equity, and inclusion (DEI) goals within businesses and nonprofits. As a worker-led, anti-racist organization, Center for Community Wealth Building uses DDM to guide our organizational strategy, and we want to share what we’ve learned so that others can consider it part of their toolbox. 

What is DDM and How Do We Use It?

Our democratic decision-making (DDM) process started with our staff members deliberating on who makes decisions and how decisions are made. While time-consuming, this process set the stage for growth spurts in organizational development, member inclusion, employee engagement and satisfaction, and long-term organizational success. 

Although we’ve been making decisions democratically for years, CCWB has spent several months developing a decision-making matrix. A matrix creates clarity on how decisions are made.

Because we are a nonprofit, we identified our decision-makers as our board, staff, teams, managers, executive director, and the community we serve. If you do this for a business, your decision-makers might be different. If your organization is unlikely to embrace democratic decision-making, you could create a decision-making matrix just for your team.

Here’s a behind-the-scenes glimpse into our process: 
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While the discussion occurred over three sessions (and several smaller meetings), we completed our matrix and are so proud of how it will help us make decisions moving forward. 

We have learned that DDM helps advance our  DEI goals in these ways:


1. Increasing and facilitating diverse representation

The process facilitates equal representation and communication of diverse voices from different backgrounds, experiences, and perspectives. Our staff members had to voice their thoughts,  co-create the process, and vote on each decision.


2. Giving a space for constructive dialogue without fear

The process has opened an inclusive dialogue about the future of our organization and how we want to relate to each other. Although it felt messy during DDM discussions and debates, every staff member was encouraged to express their opinions freely without fear of retribution. Individuals shared their unique perspectives, which is crucial for uncovering blind spots and leading to more well-rounded and equitable decisions. 

Despite engaging in disagreements and debates, our time together left us feeling energized and supported by one another. 


3. Protects checks and balances among stakeholders

The DDM process inherently includes mechanisms for checks and balances. At CCWB, several layers of stakeholders act as checks on one another, ensuring that power is distributed and not concentrated in the hands of a select few. 

We even include the public - our program participants who challenge us and give us feedback after every engagement. Then, we have staff members, management, the executive director, and our board, who all have decision-making power according to our matrix. 


4. Outwardly engages accountability to the community

As said above, we involve the public in our decision-making. Our programming is highly influenced and informed by the people we serve. On a smaller level, after each program offering, we reach out to participants (in Spanish and English) and ask for feedback. Going through a DDM process allowed us to identify new places where community might weigh in on more significant levels—including our program strategies and elements of our budget.  

We don’t just take feedback; we require it in our decision-making. 


5. Increasing Transparency, Accountability, and Psychological Safety for Staff

We also appreciate that this is a transparent process. No one was left out. We understood the process and answered questions as they came up. We came up with the process as a team. Decisions are made through processes that are open to scrutiny, ensuring accountability. This transparency is critical for identifying and rectifying discrimination or bias. It also helps build trust among diverse communities, as they can see that decision-makers are held accountable for their actions.


​Conclusion

At CCWB, we are an anti-racist and inclusive organization; we recognize that society as a whole has trended toward hierarchy and top-down structures, so we see these practices as a way to shift our internal culture, to align with others who are practicing anti-oppression, and to live into our values. Democratic decision-making is one of our most potent tools for incorporating diverse perspectives, promoting inclusive dialogue, establishing checks and balances, and encouraging community engagement. 

Please consider using it and contact any of our staff to learn more. ​
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You Be You Early Learning Cooperative Wins Equity, Diversity & Inclusion Award

11/7/2023

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​This month our co-op team is excited to feature You Be You Early Learning, a mobile preschool and teacher-led cooperative that is part of the larger cooperative network Cooperative EDU. They recently were honored by the Aurora-South Metro SBDC with the Equity, Diversity and Inclusion award.

Through a partnership with Aurora Housing Authority, You Be You serves 3-5-year-old students in two different marginalized community housing developments. They have 4 teachers who serve 16 children.  We spoke to Roya Brown to learn more about her innovative business model.


As an educational entity, you chose to operate as a nonprofit, something the schools and university of Mondragón also chose.
What does it mean to identify also as a teacher-led cooperative?


As a teacher-led cooperative we believe in horizontal leadership and celebrate the diversity of experience and perspectives of our team. You be You Early Learning (YbY) embraces a cooperative governance model that values teachers as professionals and includes the voices of all stakeholders in decision-making.
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The stakeholders are parents, students, teachers, and staff; everyone will have their voice heard and valued.  We believe there are alternatives that transfer the power of decision-making from individuals (i.e. Principals or Administrators) or a small group of people to teachers and stakeholders. This educational environment will dismantle unnecessary hierarchy and political agendas allowing for student, parent, and organizational needs to be met immediately through local and relevant feedback.

Although, a cooperative is for a profit entity, education is not; therefore, we follow all the principles of cooperative except for the for-profit portion. A nonprofit is a top-down structure, and it is very challenging to fit a cooperative model within a nonprofit structure


What is your vision for a wider network of teacher-led schools? What progress have you made so far? 

Many more people are becoming interested in alternative governance models, but only a handful of examples exist in the US educational system. We are here to support and collaborate with everyone interested in joining this movement and working to establish more examples of thriving schools and empowered educator teams.

Under the additional structure of Cooperative EDU, we have formalized a larger official cooperative that will support educators from all sectors to be the best they can be. Cooperative EDU has created an Educational Professional Practice (EPP) to grow a professional collaborative network in support of teachers as the primary contributors to learning success. The EPP encourages the cooperative spirit in educators by sharing in planning, actions, and results to leverage community cultural wealth, promote social-emotional growth, and celebrate students’ uniqueness. We are collectively committed to creating a movement in education that enables the spread of more humanizing, innovative, and learner-centered environments that are rooted in principles of diversity, equity, inclusion, belonging, and social justice.

We currently have a small collective of vanguard educational institutions contributing to a robust and innovative holistic professional development program and are developing our capacity to be a shared services provider for organizational, administrative, and human resources needs of schools and educators committed to creating impactful democratic learning communities. We really envision a regional mutual support network for educators that works across all sectors to enable systemic change.

What do you wish other worker cooperatives understood about your model?

We have been in a unique position as a cooperatively run organization that is not run for profit but rather as a social service. There is not yet a specific legal category for such organizations, so although YbY is not officially a cooperative on paper, we are very much a cooperative at heart. Our model has pushed many boundaries, and we have few peers that are both educators and cooperatives or cooperative and nonprofits.

How do you practice Principle 6, cooperation among cooperatives?

​We will try and work with other cooperatives as much as possible (ie. banking, construction, grocery stores) and are constantly working to create a robust conversation around cooperative governance and the realities of working together in this way. We are all collectively trailblazing best practice for horizontal leadership in many different sectors and we are happy to contribute what we are learning in our growth.

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Press Release: Denver's CCWB Drives Diversity and Equity by Linking Local Entrepreneurs with Institutional Buyers

10/23/2023

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Khary's Catering, one of the 11 caterers that went through Feeding Anchors, stands as a team at Eat.Local.Food. October 24, 2023.

​Denver, CO – October 23, 2023 – Denver's Center for Community Wealth Building (CCWB) is leading a pioneering initiative to bridge the racial wealth gap by forging partnerships between local and minority-owned food businesses and large institutions. 

On Tuesday, October 24, CCWB, in cooperation with the Aurora-South Metro SBDC,  will host Eat.Local.Food. at the National Western Center, featuring 11 outstanding diverse, local caterers for a food-tasting event that will welcome over 200 institutional buyers from some of the largest institutions in Colorado.

The purpose of Eat.Local.Food. is to introduce diverse, local caterers to potential new customers committed to leveraging their everyday purchasing to foster economic prosperity and inclusivity in the Denver metropolitan area.
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"Our place-based institutions have a significant economic engine that can be leveraged to strengthen our local businesses. CCWB connects local, diverse small businesses to these institutions to build mutually beneficial relationships."

​- Yessica Holguin, executive director at CCWB.

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​"Our place-based institutions have a significant economic engine that can be leveraged to strengthen our local businesses. CCWB is connecting local, diverse small businesses to these institutions to build mutually beneficial relationships," said Yessica Holguin, executive director at CCWB. "By opening doors for local and minority-owned food businesses and helping institutions make purchasing decisions that align with their commitment to diversity, equity, and inclusion, we are driving positive change in Denver's economic landscape."

The event is sponsored by the Colorado Health Foundation, National Western Center, CSU Spur, The SSA Group, Zing Credit Union, Kaiser Permanente, and Denver Economic Development & Opportunity (DEDO).

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​Eat.Local.Food is a Win-Win-Win (Businesses, Economy, Community)


This initiative boosts local and minority-owned businesses and promotes economic prosperity for underserved communities. It allows institutions to significantly impact these entrepreneurs’ journey, support economic growth, and help create a more equitable and diverse business landscape.

The Feeding Anchors program and Eat.Local.Food. celebration is a testament to the power of collaboration, and it has already shown promising results. CCWB’s institutional partners are committed to leveraging their everyday business decisions to create positive change that benefits the community. Catering businesses that have been through the program can see dramatic improvements in their business, such as Taste the Love Cooking, which, after many years in business, reached 2023 revenue goals early and has several new catering relationships with institutional companies. 

For more information about CCWB's Feeding Anchors program and its efforts to support local and minority-owned food businesses, please visit https://www.communitywealthbuilding.org/feedling-anchors.html.


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About Center for Community Wealth Building

Center for Community Wealth Building (CCWB) works to transform the current economic development system into a more inclusive and equitable model that prioritizes democratically-owned businesses, emphasizes local procurement, and ensures social, environmental, and institutional sustainability. 

Founded in 2017 through the collaborative efforts of residents, worker ownership advocates, and funders, CCWB’s mission is to mobilize, facilitate, and coordinate community wealth-building efforts with the practical objectives of widening community education on economic alternatives, enhancing diverse participation, and fostering viable projects for the creation of just and sustainable jobs and democratically-owned businesses in the Denver Metro region. 
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CCWB accomplishes this through three community wealth-building strategies:  democratizing ownership; engaging anchor institutions such as hospitals, universities, and municipalities to focus on local procurement, hiring, and investment; and strengthening local businesses, particularly businesses owned by people of color and businesses located in disinvested communities. ​
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ShopBIPOC Launches in 2023!

9/18/2023

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The ShopBIPOC Launch Party August 31, 2024 invited business owners, institutional buyers, and the public to kick-off the initiative.
Thanks to the incredible efforts of our community coalition* and the support of our generous donors, we are thrilled to announce a major milestone in our efforts to advance economic equity in the Denver region: the official launch of ShopBIPOC!

The ShopBIPOC story is a tangible example of how Center for Community Wealth Building (CCWB) and its community partners are creating a more just and equitable economy.  The support of individual donors was instrumental in helping us to take on new projects like this that are driven by the needs and interests of our community partners. 


​Fostering Racial Equity Through Values-Aligned Spending


ShopBIPOC.com is helping Black, Indigenous, and People of Color (BIPOC)-owned businesses connect to individual and institutional consumers who want to use their regular spending to advance racial equity. 

CCWB began building the ShopBIPOC platform following the death of George Floyd. The racial reckoning of that summer led many entities to make statements in support of Black Lives Matter, including their desire to support small Black-owned businesses. Few, however, were able to match their expressions of support with actual changes in their purchasing, often expressing their frustration that they could not identify these businesses in their community. 

In response, CCWB assembled a team of community collaborators in the small business support sector to develop a  mechanism to connect consumers directly to BIPOC-owned businesses. We finally crossed the finish line and formally launched ShopBIPOC.com on August 31st! 

To celebrate, we held a launch party at the People’s Building in Aurora! More than just a party, the gathering was an historic moment for the 450 (and growing!) BIPOC-owned Colorado businesses that are now part of the ShopBIPOC community. ​
ShopBIPOC can help pave the way toward a more racially equitable economy.
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By responding to the interests of individual and institutional consumers to match their spending with their values, ShopBIPOC is quickly becoming a valuable tool in building a  more racially equitable economy. As large and small consumers shift how they spend their money, they can help BIPOC businesses and the communities in which they are located to build wealth and grow more resilient.

While systems-level changes will come slowly, the growing focus on values-aligned spending that ShopBIPOC taps into can help consumers and businesses see what real progress looks like. This is especially true as large institutional partners like the anchor institutions with which CCWB works begin to reposition how they spend their procurement dollars. Major local institutions from the City of Denver to the University of Colorado, Metropolitan State University of Denver, CSU Spur, National Western Center,  and the City of Aurora have all endorsed ShopBIPOC and use the platform to find vendors.


ShopBIPOC's future growth 

ShopBIPOC is continuously developing, with dedicated committees for website development, marketing, communications, and overall strategy. These committees, comprising individuals from ShopBIPOC collaborative partners RMMFI, Adelante Community Development, Good Business Colorado, Slow Integration Coaching, CEDS Finance, and Energize Colorado, actively improve the platform's functionality, marketing capabilities, and business connections. 

As ShopBIPOC evolves, transformative leaders for change leverage their collective expertise to fortify the platform, creating a more effective tool for businesses. This collaborative effort emphasizes a commitment to empowering BIPOC-owned businesses and fostering a vibrant ecosystem for growth and success within the community.
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    Author

    Diana Aqra, 
    Communications Manager
    ​Center for Community Wealth Building

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